We’ve all been there… A package arrives on your doorstep and awakens you from a nap. A bit bleary-eyed and clad only in designer underwear, you crack open the door to investigate but — oh no! — your small dog makes a break for it. With only enough time to throw some sneakers on, you run after your furry companion, only to find yourself half naked on the streets of New York.

…No? Just KJ Apa?

That’s the setup for a new commercial for Lacoste Underwear. The Riverdale star has been modeling for the brand, and supplying ample thirst content, since January of this year.

Lacoste wrote that KJ’s underwear adventure is giving it the “best vibe,” and we have to wonder: What vibe is that, exactly?

We certainly know the vibe it’s cultivating among gay fans. An alternate version found its way to the Instagram account @Beautiful_Male_Celebrities.

“OMG thank you for this #KJApa,” it posted over a video of the actor on “his” apartment building’s staircase:

Lacoste has really been feeling the “at home with KJ” theme — a spot it ran in January featured the same doorway:

And here’s how Apa lounges when he’s not chasing after a canine escapee:

As for how the real KJ Apa spends his free time, he’s been known to get a bit sassy as his alter-ego, “Fifi”:

Watch on TikTok